ADVANTAGES OF USING LONG TAIL KEYWORDS

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The above examples of using keywords and long-tail keywords also highlight the main advantage that the latter have: specificity .

Long-tail keywords are more specific and therefore better suited to use in some niches .

While keywords are generic and appeal to a mass audience, they do not sufficiently delimit the field to which they refer. In many cases, a strict definition is needed to avoid confusion.

For example, if you are a shoe retailer, but you only focus on women's casual shoes, generic keywords like "shoes" won't help narrow down your website .

The search engine might simply view your site as that of a shoe retailer, directing men to your website, even though they may not want to buy anything there.

A specific keyword can drive quality traffic to your site as it will not attract visitors who are not interested in what you offer.

This specific nature of long tail keywords has another advantage and that is that since the keywords are more specific, they are also less competitive .

WHAT IS LONG TAIL PRO?
There are many tools out there to maximize the use of long tail keywords. One such program is called Long Tail Pro .

According to several SEO experts, the program is one of the best long-tail keyword research tools you can buy.

Long Tail Pro generates a list of long tail keywords based on your keyword suggestions.

This program can suggest one or more keywords that relate to your chosen topic and coo email list will generate the appropriate long-tail keywords for you to use.

There are hundreds of sites competing for the keyword “shoe,” but fewer for “cheap women’s shoe retailer.” The more specific you are, the more chances you have of ranking highly for that keyword .

Plus, by increasing the specificity of your keywords, you reduce cost and competition , while increasing the likelihood of conversion .

The software aggregates keywords from different search engines, such as Google. Extensive use of data ensures that you get quality keywords suggested after every search.

You can try both plans for 7 days for free.