When is the best day and time to sell over the phone in Mexico?

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Contact Center Solutions and IT Services

Contact Center
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When making purchasing decisions, the emotional factor is more present than we imagine. The big brands have understood this over the years and that is why they choose to invest part of their capital in advertising.

The same applies to us: getting leads through a call center service . Convincing, generating trust and establishing a communication strategy with clients are the bases for an increase in the return on investment, basic parameters that we use at LinkSolution to achieve success in all our projects. But what else is important?

Deciding on a product or service is not only a logical or overseas chinese in worldwide data question, but also has to do with marketing, communication and empathy. How to seduce individuals in a purchase call, without causing discomfort and annoyance? How to convince them? Finding the right moments to communicate with customers is one of the essential answers and strategies for planning our work.

call center team

Let's look at how to develop the subject and the statistics we have been working with to carry out our work.

Just think about your own life: are you always equally receptive to the requests or comments of others? How many times have you hung up the phone after a sales call without even listening to the operator? How is everyday life organized? What determines a person's willingness to listen to what is being offered?

To a large extent, it depends on their daily life and their time. That is why the question we must answer is: when is it best to communicate with potential clients? What does it depend on? All these questions are important when it comes to obtaining leads that will help our company to increase its client portfolio.

It is not the same to call a person when he or she is busy with family, work and other life tasks than to call him or her when he or she is having downtime or free time. As operators, what we must do is discover the best moment to communicate with a potential client, so that his or her attitude, availability and openness will benefit us.

So, what are the best days and times to communicate with potential buyers?
There are two possible segmentations for this: the best days are usually those in the middle of the week; Tuesday, Wednesday and Thursday are the days furthest from the start and end of the work day and have the highest response rates. While in the first days of the week people concentrate on organizing and getting ahead on tasks, on Fridays they concentrate on finishing them, thus leaving Wednesday as the intermediate day with the most time available.

So, to recap: we shouldn't expect a high response rate on Mondays and Fridays. On Wednesdays, the work routine has already been consolidated and there is usually more time to devote to unforeseen issues , such as a sales call, so that is the preferred day for LinkSolution, where we make maximum efforts so that our operators get the greatest number of positive responses.

What about the schedules?
It's not just the days that matter. The schedules are also essential to think of a positive conversion tactic in our calls.

First let's start with the negatives: nobody likes to be interrupted at lunchtime, the only free hour people have in their working life. The first piece of advice is, then, not to call between 12 and 1 PM, which is usually the preferred time for such an activity. On the other hand, it is also not advisable to call at the beginning of the workday, since most people are busy organizing their day and closing pending matters from the previous day. So, what is the right time?