Below, we will introduce specific ways to improve each element using SaaS as an example. 3 ways to improve LTV LTV is mainly affected by unit price and retention rate (how long a customer continues to use the service). Below, we will look at three main ways to improve LTV. 3 ways to improve LTV Method 1: Promote customer use of services and reduce cancellations and dropouts Method 2: Reassess your customer support offerings Method 3: Increase average customer spending with upselling and cross-selling Method 1: Increase customer engagement and reduce churn and abandonment The first effective way to increase LTV is to promote service usage and reduce cancellations and dropouts.
If customers do not use the service or are unable belgium telegram data to use it properly, they will cancel early or drop out midway, resulting in a decrease in LTV. For this reason, it is effective to take measures to promote usage, such as the following: Examples of measures overview Onboarding Provide guide content and lecture opportunities to users immediately after adoption to help them master the system Keep in regular contact Observe customer usage and reach out to those who are not making progress by sending emails or smartphone push notifications.
If you have room for CAC, contacting them through chat or in person is also effective. Introducing a loyalty program Providing "points" and "benefits" that become more valuable the more the service is used will encourage users to use the service. In addition to benefits, it is also effective to visualize usage status such as "how many times the service was used" and "how much content was used." Continuous information release We will continually release new features, content, optional products, and more to provide our users with a constantly fresh experience.