What are we talking about? A B2B portal is an online platform for concluding deals and working with clients. It allows you to speed up the progress of buyers through the sales funnel, simplify document flow, and reduce the risk of data leakage.
What to pay attention to? The B2B portal should have a customer's personal account, which displays individual prices, transaction status and other data. You can develop a platform from scratch or use ready-made solutions.
In this article:
The essence of a B2B portal
Advantages spain phone data of B2B portals
Who needs a B2B portal?
Types of B2B portals
Structure and functionality of the B2B portal
Stages of B2B portal development
The required technology stack to launch a portal
Examples of ready-made B2B portal solutions
Promotion of B2B portal
Frequently asked questions about B2B portals
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The essence of a B2B portal
A B2B portal is an Internet resource that allows companies to interact with each other and enter into agreements. With its help, companies are engaged in promotion in the B2B (business-to-business) sphere, expand business connections, and make sales.
Various sources estimate the share of such transactions on the global market to be between 50 and 80%. Accordingly, B2B portals are becoming increasingly important.
The essence of a B2B portal
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Unlike most sites, B2B portals are used by organizations and individual entrepreneurs. The peculiarity of such platforms is that all published materials are intended for business needs.
Functions of B2B portals:
Search for products and services . Here you can access the most complete product catalogs with prices and descriptions.
Search and verification of counterparties . Special mechanisms help to select a partner or client who is trustworthy.
Online orders . As a rule, B2B portals offer the possibility of concluding deals and sending orders directly through the site.
Tenders and trades . Separate platforms for corporate trades and government procurement.
Interaction between companies via B2B portals is greatly simplified by the use of modern technologies. In particular, it is possible to automate standard operations, resulting in reduced costs and faster order creation. Chatbots and virtual assistants are also used, making it possible to stay in touch with customers around the clock.
The essence of a B2B portal
Source: shutterstock.com
The rapid spread of mobile technologies contributes to the development of the B2B sphere. With the help of special applications for this sector of the economy, it becomes easier for managers to select goods, compare prices and place orders remotely, regardless of the location of the company. According to experts, in a few years, many B2B transactions will be made via mobile devices.