So, you already have a basic understanding of SEO copywriting. What about LSI?
LSI stands for latent semantic indexing.
LSI copywriting is a special method of writing texts that convinces search algorithms that the page actually contains valuable information for the user, and not just a meaningless pile of key phrases.
In LSI copywriting, the main concept is synonymous queries. These are synonymous keys that are close in meaning to the topic of the article.
For example, for the main keyword “Rest on Baikal” you can select such synonyms as “Vacation on Baikal” , “Trip to Baikal” .
What is LSI Copywriting
There is another group of such employment database queries – relevant keywords that expand the topic of the article. In LSI copywriting, these trailing queries are also necessarily used.
For example, for our keyword we can select such expanding phrases as “Places for recreation on Baikal” , “Routes for recreation on Baikal” , “Where to go on vacation on Baikal” .
For each case, the set of phrases will be individual, now it is important to understand the basics of this branch of SEO copywriting.
Important! If you can use synonyms, this does not mean that you should take any random keywords for the sake of quantity.
There is always competition for current queries. Therefore, including in an LSI article such high-frequency keywords from related groups (even if close in meaning), such as, for example, "Movie about Baikal", "History of Baikal", will not help bring the site to the search results for any of the groups of phrases interesting to the visitor.
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Alexander Kuleshov
Alexander Kuleshov
General Director of Sales Generator LLC
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