Organize information for each lead acquired

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By providing the information that customers want and gaining their trust, it can lead to lead generation and inquiries. In a white paper, you can write in detail about "issues common to many companies," "solutions to those issues," "selling points of your product," etc. By having potential customers read it carefully, you can help them gain a deeper understanding of the need for your product. On the other hand, creating a white paper requires labor and outsourcing costs.


If you outsource, it will cost about 200,000 to 300,000 yen per paper, so consider laos telegram data your company's resources and quality when deciding whether to produce it in-house or outsource it. Also check out this article 4 ways to use white papers for nurturing! We also explain the best types For those who are creating a white paper for the first time, we have compiled a guide on how to write and create a white paper. You can download it for free from the banner below, so please make use of it.


Method 8: Press release A press release is a document that summarizes company news and information so that it can be easily accessed by the media. If the release you create is featured in the media, you will receive more inquiries from interested people, which will lead to more leads. If your release is featured in a media outlet that many of your target audience checks, it is not uncommon for the number of inquiries to increase dramatically.