Formatting images for search engines

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Let’s explore how to do this using SEO and PPC, plus I’ll give you some additional ideas that can help increase traffic and engagement to your website.

Attract search engines that is Attract customers
Website SEO is the first step to make your website attractive. You can't separate the idea of ​​attracting search engines and customers, they are the same thing! One leads to the other. But SEO must come first or you will have problems, search engines are the key to attracting customers.

To make your website SEO-friendly, you need to first determine the keywords that work best for your brand or business and make sure you have a page for each major topic on your website. For example, if you’re a shoe store, you could have a page for winter boots, a page for women’s sandals, or even a page for each brand. It all depends on which keywords work best for your business. Make sure you know which keywords to use by doing some keyword research. Tools like Google Keyword Planner and SEM Rush can help. Use your chosen keywords for each page in your site title tags, page titles, and copy (even in alt tags on images)!

But SEO really isn’t just about keywords, and it can bulgaria whatsapp data get technical quickly. From onsite issues to submitting a sitemap to Google, you should hire a reliable professional to help you with your website’s online SEO. These days, you have to optimize for mobile formats as well as voice searches, so even if you’ve got the basics done, things can get complicated if you want to stay competitive.

From indexing to crawlable link structures, here’s Moz’s beginner’s guide to SEO-friendly website design and development. If you’re planning on trying it yourself, be sure to start here, otherwise seek help from an expert.

Aside from keywords per page for an SEO optimized structure, one of the most overlooked components of on-site SEO is images. It’s also one you can easily fix. Here’s a quick tutorial to help you make your images more search engine friendly:

Name your images with relevant keywords, product numbers, and model numbers. Even though users can’t see the image names, search engines can. Make sure each image has a different name. For example, you’d have a few different versions of your business logo—a larger one for your website’s homepage, a smaller one for subsequent pages on your site, and a small thumbnail-sized one for your social media accounts. Similarly, most e-commerce sites will have several different images of the same product. For example, if you sell furniture, you might add front, side, back, and close-up swatch photos of your sofa. You can name your photos with different search terms that customers might use, such as “solid wood sofa with cushions.” Using specific search terms in your image names increases the chances that your product page will pop up when someone searches for solid wood sofas on the web.