Nowadays, consumer awareness about social responsibility is increasing. A large group of customers trust the products of companies that demonstrate a high level of social responsibility. A company's phone code philippines strategy and appropriate social activities can help attract the attention of informed consumers and expand the company's customer base, which will directly translate into better financial results. Taking initiatives to benefit the local community can also be an opportunity to attract new customers. The beneficiaries of such campaigns will certainly welcome the fact that a local company takes them into account and will be more likely to choose its products or use its services.

Despite the undeniable benefits of the social aspect of sustainability, there are also challenges associated with it. The most common difficulty is the slowness and complexity of implementing the solutions described. Unfortunately, the transformation towards social responsibility requires knowledge and experience in this area.