Invite your email subscribers to these events to learn more about your products, how to use them, or to receive tips on the best deals available during bfcm. Try mailerlite for free and maximize your sales during black friday get access to all the advanced features of the super-easy-to-use drag-and-drop editor for days, and take advantage of our ai-powered tools like the writing assistant, subject line generator, and smart sending to send your emails at just the right time.
Free trial checklist for an effective email business owner data user list campaign to ensure your black friday cyber monday email marketing campaign is a success, follow this checklist: planning ahead : start preparing your campaign at least two months in advance. Audience segmentation : divide your mailing list into segments based on customer behavior and interests. Compelling content : create attention-grabbing messages using compelling subject lines and relevant content. Effective automations : set up automations to send emails at key moments, such as abandoned cart reminder automations or personalized discounts.
A/b testing : run a/b tests to determine which subject lines, designs, and calls to action perform best. Mobile-optimized design : make sure all your emails are optimized for mobile devices, as many users will open them on their phones. Urgency and scarcity : use urgency and scarcity tactics, such as limited-time promotions or products in limited quantities. Tracking and analysis : monitor your campaign performance in real time and adjust as needed to maximize results.