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In response to the proposal, which was reported by The Wall

Posted: Mon Jan 06, 2025 8:35 am
by Bappy10
They were given carte blanche for a long time, but regulators now have their sights set on the internet giants and do not seem willing to ease the pressure on them. Across the pond, the US Justice Department is likely to reject the concessions made by Alphabet, so the antitrust lawsuit over Google 's dominance in the online advertising market is likely to go ahead , according to Bloomberg .

After finally escaping the lawsuit, the Mountain View company reportedly proposed to the US Department of Justice that part of its online advertising business be spun off into a company separate from Google but integrated, nonetheless, united arab emirates number data into its parent company Alphabet.
Street Journal , Google said it had "no plans to sell or exit this business" and was deeply committed "to providing value to a broad range of partners in a highly competitive industry."

The lawsuit against Google will be filed in the coming weeks
The concessions put forward by Google have not convinced the US Department of Justice, which is expected to file its complaint against the company in the coming weeks.

The US government has been targeting Google for its monopolistic practices in the advertising technology market since 2019. In 2020, the shadow of a possible lawsuit loomed over the company for its search operations.

This is not the first time that Google's advertising business has come under fire overseas. That division of the company had previously been the subject of a lawsuit by U