Share photos or positive reviews from satisfied

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New Product Announcements: This is the number one reason people sign up. Give your email list subscribers “first cracks,” or exclusive early access to new collections before they’re announced anywhere else. Include compelling photos, descriptions, and direct links to new listings on Etsy.
Exclusive sales and promotions: Reward your followers with discounts or deals that aren’t available to the general public on Etsy. This helps build a sense of exclusivity and loyalty. Limited-time offers often create urgency.
Behind-the-scenes looks: Share photos or short videos of your creative process, your workspace, or the story behind a certain product. This humanizes your brand, creates a connection, and makes followers feel more involved in your journey.
Seasonal or holiday gift guides: Create collections of your prod europe cell phone number list ucts that align with upcoming holidays or seasons. Make it easy for followers to find the perfect gifts for others (or themselves!) .
Customer reviews and testimonials: customers (with their permission, of course! ). This creates social proof and instills confidence in new buyers.
Problem-solving content/tips: If your products help solve a problem, offer tips to help solve it. For example, a jewelry cleaning shop might send out “5 tips for making your silver shine.” A print shop might offer “Tips for organizing your digital files.”
Storytelling: Share personal stories about your craft, challenges you’ve overcome, or inspiration for your projects. Stories create emotional connections.
Polls and surveys: Ask your followers what they’d like to see next, what types of products they’re interested in, or what challenges they’re facing. This provides valuable feedback and makes them feel heard.
Repurposed content: If you have a blog or social media post that’s doing well, repurpose it into an email newsletter format. This will extend the life of your content and reach a different segment of your audience.