WhatsApp Catalog Marketing

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WhatsApp Catalog Marketing allows businesses to showcase their products or services in an organized, mobile-friendly format within the app. This feature, available through the WhatsApp Business App and API, enables companies to upload product images, prices, descriptions, and links that users can browse directly in chat. For B2B marketing, catalogs can be used to display service packages, downloadable resources, software plans, or bulk order options in a professional and accessible way. It removes the need to send multiple PDFs or direct users to external websites, keeping the entire buyer journey within one conversation.

With catalogs, businesses can quickly respond to client inquiries by sharing specific items or links from the catalog, making the process faster and more personalized. For industries like manufacturing, wholesale, SaaS, and B2B retail, catalog marketing streamlines product discovery and reduces response time. You can also tag products inv chat france phone number list flows or automated campaigns, making the experience more interactive. Catalogs are searchable, visually appealing, and easily updated, ensuring prospects always see the latest offerings.

They also integrate with Facebook Shops, so the product ecosystem remains consistent across channels. When paired with Click-to-Chat ads, catalogs enhance conversion by combining browsing and buying into one seamless flow. In B2B marketing, where decision-makers value clarity and speed, WhatsApp catalogs serve as a modern digital brochure—helping businesses present their value clearly, professionally, and directly inside the most used messaging app on the planet.