Is it possible to use the same media split all the time?

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hrsibar4405
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Joined: Tue Dec 24, 2024 6:59 am

Is it possible to use the same media split all the time?

Post by hrsibar4405 »

For campaigns lasting more than three months, it makes sense to do a detailed analysis once a month.
This allows us to take into account seasonality, changes in demand or external circumstances.
4. After the key stages of the campaign:

For example, after launching new creatives, changing the target audience, or launching a new product.
Check if the results match el salvador telegram number database expectations and adjust your strategy.
5. When the market or external circumstances change:

Competitors, economic conditions, new trends in consumer behavior can influence the effectiveness of channels.
For example, during a crisis, it may be necessary to focus on channels with the lowest cost per conversion.

It is better to choose a media split for each advertising flight in accordance with the goals of the campaign, the activity of competitors, the socio-political background, existing trends or seasonality.

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