From Data-Driven to People

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This is how it worked: through highly advanced data analysis systems, NBN was able to identify problems on the network almost instantly; consequently, it sent tailored communications to the affected users, before they could even realize the disservices. The result? A reduction of 50% in complaints and grievances and, consequently, a rapid improvement in reputation .

In short, an exemplary case that demonstrates the importance of bolivia phone data transforming data collection and analysis into a tool for “getting closer” to the Customer Base . All this, in turn, is the first step in expanding your user base.

How can we be even “closer” to our audience? By pushing data analysis beyond segmentation (geographically, demographically or behaviorally) and truly addressing the individual, in a one-to-one perspective. This is what is meant by personalization and this is what specialized companies like Doxee do , with attention to both the optimization of internal processes, marketing dynamics and the even more delicate aspects of Customer Care.

Let's see it with an example, which involves one of the most important and innovative Italian Internet Service Providers: Fastweb . The first step that the company has achieved in collaboration with Doxee was the complete digitalization of its Customer Base .